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Accelerated Mobile Pages vs Facebook Instant Articles: Is Google winning the mobile war?

Accelerated Mobile Pages vs Facebook Instant Articles: Is Google winning the mobile war?

Articles published with Accelerated Mobile Pages (AMP) load four times faster than standard mobile pages with a 35% improvement in engagement time, according to new research from Chartbeat.

Facebook Instant Articles (FIA), a key competitor to Google’s AMP product, load faster than AMP. But publishers see three times as many AMP articles viewed per day than FIA articles.

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