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How to Use Facebook Insights to Improve Your Engagement

How to Use Facebook Insights to Improve Your Engagement

Many people are frustrated about the decline in Facebook reach these days. However, when you dive into your Insights, you’ll receive a bounty of information about how your content is performing. You may even find that your content is resonating better than you originally thought.

Use Facebook Insights to maximize your sharing strategy. This data helps you stay in touch with the content that’s best for your brand, while avoiding the things that don’t work.

You can gather some initial information from your basic page Insights. Then dive deeper into your downloaded Insights to see more detailed data about what content is working for you long-term.

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