Home » Mobile Commerce » Mobile Minded Partners Aim to Realize Attribution Across Every Channel for Global B2B Marketers

Mobile Minded Partners Aim to Realize Attribution Across Every Channel for Global B2B Marketers

Mobile Minded Partners Aim to Realize Attribution Across Every Channel for Global B2B Marketers

Ahead of the weekend, MMW learned that Madison Logic — a firm focused on B2B marketers — is partnering with Tapad, a provider of cross-screen marketing technology solutions.

Now business-to-business (B2B) marketers can power targeted advertising and content syndication programs across all channels, including smartphones, computers and tablets, a company announcement explains.

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