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Spotify Is Hitting All The Right Notes in Social Customer Service

Spotify Is Hitting All The Right Notes in Social Customer Service

It’s rare that a company can so seamlessly integrate its product into social media, but Spotify’s approach is music to its customers’ ears.

The popular music streaming company prides itself on what it calls “Random Acts of Kindness” – surprising the customer by sharing a song or a playlist based on their individual music tastes.

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