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Urban Airship Scores Props in New Mobile Engagement Automation Report

Urban Airship Scores Props in New Mobile Engagement Automation Report

Ahead of the weekend, MMW learned that mobile growth company Urban Airship has been highlighted in a new November 2016 report from Forrester Research Inc., “Vendor Landscape: Mobile Engagement Automation Solutions.”

According to a media release citing the report, with the ever-increasing volume of mobile moments, marketers need automation to deliver against high customer expectations in real time.

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