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Using LinkedIn to boost B2B leads

Using LinkedIn to boost B2B leads

There is no doubt LinkedIn has become one of, if not the most powerful marketing tools of the 21st Century. With over 300+ million members and 49% of them being key decision makers, it’s never been faster, easier and more cost effective to get your message in front of potential clients, journalist, partners and even future employees.

Whilst it’s a powerful marketing tool, in our experience of training thousands of business owners, we’ve realized that very few are using it to its full potential.

In this post, I’ll look at some practical features that also help towards getting more leads and in using LinkedIn more generally to build your contacts contact.

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